See Shop Campaigns performance in your analytics tools
Shop Campaigns performance data, including ad spend, sales, ROAS, and customer acquisition cost, is now available through [ShopifyQL](https://shopify....
Recent releases from organizations and products in the Commerce category.
Shop Campaigns performance data, including ad spend, sales, ROAS, and customer acquisition cost, is now available through [ShopifyQL](https://shopify....
The shop_campaign_insights schema is now available in the [ShopifyQL](https://shopify.dev/docs/api/shopifyql/latest/schemas/marketing/shop_campaign_...
The updateCart standard action now updates cart attributes, and a ...
Now you can collect WhatsApp marketing consent on Shopify Forms. Capture opt-ins when customers fill out a form on your store, expanding your subscrib...
We're consolidating how in-progress inventory holds are represented. Inventory that was previously tracked under the reserved quantity state for dra...
Online stores now expose WebMCP tools that AI agents can call. Agents can search your catalog, manage the shopper's cart, and go to checkout on the sh...
Get more reach with Microsoft Advertising
Microsoft Advertising is now available as a channel in [Campaign Autopilot](https://www.shopify.com/blog/in...
You can now deploy Hydrogen storefronts to Oxygen from dev stores. Prev...
We’ve added a trackingNumbers field to [OrderCreateFulfillmentInput](https://shopify.dev/docs/api/admin-graphql/latest/input-objects/OrderCreateFu...
Thanks for using Shopify! We update our app regularly. This update includes bug fixes and performance improvements.
Having problems? We’d love to kno...

We've updated three [Built for Shopify requirements for Fulfillment services apps](https://shopify.dev/docs/apps/launch/built-for-shopify/requirements...
The Hydrogen developer preview adds new capabilities to the toolkit and extends the ways developers can build Shopify storefronts:
New fields are now available on cash management resources in the GraphQL Admin API, providing more detail about cash drawer balances and cash count ac...
Collaborator access is built on trust. When a merchant approves a request, they're giving a partner access to a live store — and merchants need enough...

In February 2026, we introduced the shopify-account component, which le...
Shopify Functions API version 2026-10 adds a createdAt field to the Customer object. You can now use the date and time a customer account was cr...
As of August 31, 2026, changing the shipping address on an unfulfilled order through the [orderUpdate GraphQL mutation](https://shopify.dev/docs/api...
You can now see more business context directly on your analytics charts with annotations. Annotations mark important events on a specific date or date...
WhatsApp marketing is now part of Shopify Messaging, helping you serve customers globally and drive sales wi...
You can now create UPS return labels from any fulfilled order in your Shopify admin. Select an order, create a return, and choose UPS as the carrier. ...